Expired: Aerodynamic Diaper challenge

Aerodynamic Diaper challenge

Amongst all the baby diapers available, there is a revolutionary new one which is the next generation of diapers. It’s the mother of all diapers!

Compared to other diapers, this new diaper has two ‘ventilation strips’ on both sides, front to back which enables airflow next to the baby’s skin, even when the diaper is full of pee. This helps in keeping the baby skin dry and breathable even after baby pees. Think of it like an aerodynamic diaper which promotes airflow and breathability.

We want to tap into your creative minds to come up with a disruptive demo/story to illustrate how this next generation of diapers is designed to be breathable even when wet.

Creative Challenge

Create a disruptive demo storyboard for the next generation of diapers which is designed to be breathable even when wet.

Awards:- 

  • #1 Prize €3,500
  • #2 Prize €2,000
  • #3 Prize €1,000
  • #4 Prize €500
  • #5 Prize €500

Deadline:- 08-10-2017

Take this challenge