At most grocery stores, you can find an assortment of breakfast products that fall into either the refrigerated or frozen category. Within the refrigerated breakfast category, most of these products are a variation of something where you crack an egg into it to finish the preparation before eating. Within the frozen category, the landscape is dominated by frozen waffles and similar items.
We are looking for ideas for refrigerated and frozen breakfast product ideas that go beyond these well-established options. We are open to all sorts of ideas, so please use your creativity!
- Propose an idea for a new refrigerated OR frozen breakfast product idea
- Describe the new product in detail (ex. ingredients, serving size, how it’s eaten, etc.)
- How is your idea filling a need, and what consumers will love it?
Awards:- $1,600
Deadline:- 12-07-2023