New product design contest on Desall.com: Tomasella and Desall invite you to design a new collection of furniture items for the bedroom, consisting of a double bed and a set of storage units.
Looking back to the past to understand the future.
With this maxim, in 1948 Luigi Tomasella founded what was destined to become a leading producer on the Italian furniture scene.
The mission of his son, who has successfully ensured continuity of ideas and leads the family business in opening up new sales channels, is to innovate while maintaining tradition.
Today, as a company, Tomasella covers 100,000 sq. m dedicated to producing modern and contemporary furniture and furnishing accessories, with the right balance of sound company history and a strong inclination for technological and creative innovation.
What we are looking for
The brief is available in the following languages:
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Tomasella is looking for a collection of furniture items dedicated to the night zone of private houses and hotels. It will consist of a double bed and a set of storage units, including a bedside table, a drawer dresser and a drawer chest (optional), characterised by a modern style, in line with the brand, and showing great attention to details.
For the correct realisation of your proposals, keep into consideration the following guidelines:
Product typology: the collection of furniture items for the bedroom you propose shall consist of a double bed, that might be wooden, padded, or both wooden and padded, two bedside tables (2 drawers each) – that might either be integrated in or placed next to the double bed, a drawer dresser and a drawer narrow chest (optional).
Style: your collection shall have a modern style, with a great attention to details and materials. The elements of the collection shall have the same family feeling. The aesthetics of the furniture items shall be able to meet the taste and the requests of a heterogeneous and cosmopolitan public, while complying with the brand style and with the products available in its catalogue.
For more information about the products in their catalogue, please refer to the company websites: https://www.tomasella.it/en and https://www.zanette.it/en
In particular, for the furniture items of this contest, please refer to:
Drawer narrow chest (optional): inside the set of storage unites, in addition to the bedside tables and to the drawer dresser, you may also propose a drawer narrow chest, that is vertical storage unit with 5 to 7 drawers.
Additional functionalities (optional): proposals suggesting additional functionalities that go beyond the standard functions for this product typology (bed or storage units) will be greatly welcomed, for example suggesting a moving mechanism that modifies the product adding some functionalities or increasing the available surface, a secretaire area, a special technical device, etc.
Size: the elements to design shall have the following size:
– double bed, suitable for 160 cm x 200 cm bed base
– drawer dresser, maximum frontal width of 135 cm or 150 cm
There are no other constraints in terms of size and no standard size shall be taken into consideration for the drawers. At all events, all the elements shall have dimensions suitable to the product typology with a special attention to their usability and to the spaces where they will be installed.
Production technologies: in order to ensure the industrial feasibility of your products, your design shall take into consideration mass production technologies.
Materials: the double bed might be wooden, padded, or wooden and padded at the same time. The storage units shall be made of wood. For the coverings of the padded elements, you may employ fabrics, leatherette or leather. For the wood finishes, you may suggest laminate, matt lacquer finish, open-pore or textural finishes. You may suggest metal inserts as well.
Where to use: the collection of furniture items shall be designed for the night zone of private houses and hotels.
Deliverables: upload all the images that better present your projects (rendering, descriptions, CAD files, etc.) and, if necessary, remember that you can also attach a .ZIP archive containing extra materials.
Evaluation criteria: in the evaluation of your submissions Tomasella will take into account the following criteria:
Compliance with the brand (5/5)
Collection modularity (5/5)
Degree of innovation (4/5)
Project presentation (4/5)
1°: €5000 (advance on royalties) + royalties
The selection of the winner by Tomasella will be the result of an unquestionable evaluation and it will take into account originality, feasibility and consistency with the brief presented.