Closed/Expired: SOKOLOV – New Jewelry Concepts challenge

SOKOLOV - New Jewelry Concepts challenge

Shopping is not just about collecting things: shoes, clothes, cosmetics, etc. People always look for the brands and items that will elevate their style to perfection and, jewelry has always been the most luxurious part of the shopping list. When buying jewelry, people are not only buying a brand, they are buying something precious and personal.

Over recent years, jewelry has changed a lot, thanks to innovative brands and improvements in the production process. For example, now, jewelry is more mainstream and affordable, which means women do not have to wait for special occasions to buy the jewels they want. They can even buy jewelry for themselves, without having to wait for others to offer it to them.

SOKOLOV is one of the leading jewelry companies that has revolutionized the jewelry world. The brand built its leadership in Russia and Eastern Europe, where the jewelry culture was quite monotonous. SOKOLOV has completely changed the approach by modernizing jewelry and bringing new products to consumers.

Today SOKOLOV wants to conquer a broader public and they need your creativity to invent a totally new and addictive jewelry concept.

Creative Challenge

Delight women with a totally new and addictive jewelry concept.


  • #1 Prize €3,000
  • #2 Prize €1,500
  • #3 Prize €500

Deadline:- 21-01-2018

Take this challenge