Hyperpure by Zomato is a B2B service company tackling procurement and supply chain challenges in the HoReCa (Hotels, Restaurants, and Cloud Kitchens) and quick commerce industry.
Globally, 1.6 billion tons of food worth about $1.2 trillion is lost or goes to waste — one-third of the total amount of food produced. Boston Consulting Group (BCG) projects that between 2015 and 2030, the volume and dollar value of food loss will increase annually by 1.9% and 1.8%, respectively.
Within the broader purview of food loss, agri residue waste is a hyper-local challenge, requiring solutions specific to geography and produce type. In the current Indian landscape, farmers have limited access to opportunities to unlock value from this waste at the grassroots level. Through the ‘Hyperpure by Zomato Agri Innovation Challenge,’ we invite startups and innovators to tackle this issue with us.
The objective of the Agri Innovation Challenge is to promote two-dimensional innovation, which is:
1. Reduce environmental harm from waste – by mitigating or avoiding emissions, soil contamination, inefficient disposal practices and landfill dependency.
2. Generate economic value from waste – by repurposing organic waste into sustainable, revenue-generating applications locally.
Disclaimer: Before applying, please ensure you have read and understood the terms & conditions outlined in the FAQ section.
Program Details
Detailed Eligibility Criteria
1. Open to all start-ups registered on the startup India portal.
2. Solutions must specifically address post-harvest wastage (residual agri waste and substandard produce) to champion:
– Waste Valorization: Solutions/ innovations to convert fruit and vegetable waste into value-added products
– Waste Reduction at Source: Systems/ innovations to convert fruit and vegetable waste into value-added products.
3. Solutions that are tested and ready-to-scale with a market presence of at least two years will be given preference
Awards:-
Top 5 finalists receive mentorship from senior leads at Hyperpure by Zomato and an opportunity to mutually assess and work on selected sites with their solutions for a month.
Out of the top 5, the best 2 solutions will receive the opportunity to partner with Hyperpure by Zomato to run a pilot through a mutually beneficial agreement. Additional benefits will include:
1. Recognition in the form of a certificate from Hyperpure by Zomato
2. PR and promotional benefits associated with the challenge
Deadline:- 12-05-2025
