In the Chinese market, consumers care a great deal about the areas around their eyes. There are already a number of products like creams, serums, and other skincare solutions to help people keep a smooth and youthful appearance in the areas around the eyes. For consumers, the reason they focus on the areas around the eyes is because they don’t want to develop dark circles and other signs of aging.
For this challenge, we are excited to get ideas for future innovations that consumers can use to take care of the areas around their eyes.
Please complete the following:
1) How do you view getting dark circles or signs of aging around your eyes? Is it something you worry about? If so, how do you currently try to take care of it?
2) Propose a new product or idea that could be used by consumers to care for the areas around their eyes
- Describe your idea/product in detail
- How would the solution work to prevent dark circles or signs of aging?
NOTE: We are looking for NEW ideas from this challenge, so feel free to be creative in your solutions. Try not to propose something that already exists in the marketplace.
- 1-10 Scale
Awards:- $1,600
Deadline:- 25-10-2022
