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New Zombie-Themed Doll Naming Project

Submit a clever, catchy, and unique name for a new zombie-themed collectible doll line for a major toy company.

Aadhithya by Aadhithya
April 22, 2021 - Updated On April 28, 2021
in Expired
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New Zombie-Themed Doll Naming Project
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The Mystery Sponsor is launching a new collectible line of small dolls aimed at spirited girls who delight in fanciful humor and appreciate things that are a little different. The dolls themselves are zombie-themed, but each character has died in a humorous way. For example, Freezer Burn is a doll who’s died from eating ice cream too fast!

Each doll is 3.5″ long and comes in a coffin to unbox, which includes an eye feature to “bring them back to life,” a collector card that tells the doll’s death story in a funny way, a few extra play pieces, and a sticker sheet to decorate their coffins. These dolls deliver on fun taboo themes that are a combination of edge and beauty, with lots of unique humor that will make girls want to collect them all. Their Mantra: Beauty is forever. 

Now, the Mystery Sponsor is looking for a fun, memorable, and most of all ownable name for these beautiful zombie dolls. The product is primarily geared towards girls ages 5-8, but the name itself should be gender-neutral. While most of the dolls in the line are girls, they do have boy characters as well.

Here’s what they’re after: 

  1. The name needs to work for a collection that includes both boy and girl dolls
  2. The name should be one word or a shorter two-word name due to the packaging size
  3. The product is clear (i.e. it’s a zombie-themed collectible doll line for girls ages 5-8)
  4. The name is unique and ownable
Come and play, and have a little reanimated fun!

EXPOSURE: The product line will be global, so the name should appeal to a global audience (i.e. not super American).

TARGET AUDIENCE: Girls ages 5-8

TONE: Trendy, fashionable, humorous, taboo, and maybe even a little macabre. Remember, the tone should appeal to a 5-8 year-old girl.

EXECUTIONAL MANDATORIES:

  • In the Assets tab you can review names that have already been considered and rejected by the Mystery Sponsor. In particular, you should especially AVOID the below names:
    • ZomBaes
    • Zombellas
    • Zombebes
    • Zombelles
    • I <3 Zombies
  • Your name should NOT use the word “death.”
  • Your name should NOT be over-sexualized in nature.

NOTE: We’re testing a new feature on projects like this. In addition to the 5 concepts that the Sponsor will be selecting, five additional submissions will be selected for Honorable Mention, and each will receive $50 for the great creative work that went into them. Submissions selected for Honorable Mention will not be used by the client, and not all submissions identified as Finalists will receive an Honorable Mention.

Submission Requirements
Please put your Name idea in the Title field, and any additional details/explanations in the Name field, using up to 140 characters. Remember, the name should work on its own without any additional context.

As always, your Name idea should be clever and engaging.

Awards:-
Five Name idea submissions will be selected and receive $250 each. Five additional Name idea submissions will be selected for Honorable Mention, and will receive $50 each. Submissions selected for Honorable Mention will not be used by the client, and not all submissions identified as Finalists will receive an Honorable Mention.

Should your concept be selected, you must complete the Winner Affidavit and IP Assignment forms in order to receive payment. All submitters will also receive an automated email notification when a selection has been announced. To ensure that you’re receiving project updates, review your email settings to check that you haven’t unsubscribed.

Deadline:- 28-04-2021

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Aadhithya

Aadhithya

Serial inventor & innovator with an exemplary track record for problem solving with a diverse skill set. Won 50+ Global innovation awards with innovative technical solutions till date. Currently working on inspiring the next generation of innovators by making innovation opportunities and challenges accessible to people across the world as founder of Givemechallenge.com

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