Asian cuisine is a very popular takeout option for many consumers. It can be intimidating to try and make many Asian dishes from scratch, which is a big reason why consumers often just choose to order it instead of tackling a big culinary project. However, eating out can get expensive, and we believe there’s a lot of opportunity for Asian offerings that can be sold in the grocery store as a substitute for eating out.
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Propose a specific Asian food or dish that could be sold in the grocery store so people could make it at home
- Why did you choose this specific food/dish?
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Describe what the grocery store offering would look like. For example:
- Would it be pre-made or would you have ingredients that consumers would use to make from scratch?
- Who do you see as the target consumer for your Asian food idea?
- 1-10 Scale
Awards:- $1,600
Deadline:- 13-03-2023